In a recent project at BrandNewSchool, we were challenged to portray the well-known Oreo cookie traveling through a Mario Bros-looking world.
In this colossal merge, one of the tasks we had as animators was to animate to the classic Mario Bros soundtrack, and it was crucial to ensure that the animations enhanced the rhythm without descending into chaos. This delicate balance was paramount to maintaining fidelity to the brand's identity and essence while pushing creative boundaries.
I am deeply thankful for the opportunity to leverage my musical side in this project, and I’ve always enjoyed the BrandNewSchool family’s dedication to achieving excellence in every project they undertake.
Client - Oreo / Nintendo
Production - BrandNewSchool
Role - 3D Animator / Designer
Executive Director - Chris Dooley
Animation Director - Pete Germano
Creative Directors & Lead Designers - Emeric Trahand, Jeff Welk
Producers - Brendan Mills, Melissa Fornabaio
Press - adage.com